Rosler Creative: "KBKS, KISS 106"

<body> <br><br> <font face="Verdana, Arial, Geneva, Helvetica" size="2"> <strong>"KBKS, KISS 106"</strong><br> Seattle<br><br> INTRODUCING "JINGLE VIDEO!" - A 'MUSIC VIDEO' TV SPOT, BASED ON YOUR JINGLE PACKAGE! <p> You spend a lot of thought, energy and budget on your station jingle package. So why not follow through with your own radio station music video, using your dynamite jingles for music track?! <br> This is the clear concept behind a new campaign for KISS 106 Seattle. PD Mike Preston said his Reelworld music was good hot it should be a music video for KISS 106. And that's how 'JINGLE VIDEO!" was born. <br> Using the jingle package produced by Reelworld Productions, Seattle, this TV campaign delivers a hip music-video style message. Cast & crew totaled 70 for the day-long shoot at the notorious Backflip Club in San Francisco. Notice that the video captures the demo attitude, look and feel, while SHOUTING the station ID in your face!<br> To guarantee a music video look, Rosler Creative tapped the San Francisco music scene for a local music video director, and Los Angeles for the savvy 16mm shooter. Film transfer was a Company 3, another noted music video post house in Santa Monica. There are bookend :15's, to open and close a commercial break, as well as :30's. Count the number of times we say "KISS 106"! Think about the way it extends your on-air personality to TV,,,there's nothing like it on the air. It's memorable, because nothing delivers a message more directly to the viewers brain than a simultaneous message to the eye AND ear. Your jingle is your on-air ID, and JINGLE VIDEO! is the smartest way to extend that personality on TV. <br> This campaign just premiered Spring 2000. Stay tuned for the success story! </font><br><br> <br><br> <blockquote><p align="left"> <b>Rosler Creative</b><br> <i>Peter Rosler</i> <br> 88 Howard Street #2307<br> San Francisco, California 94105<br> 800 707-1414 (voice)<br> 415 896-1414 (voice)<br> E-mail: <a href="mailto:peter@roslercreative.com">peter@roslercreative.com</a><br> <br> © 2008 Rosler Creative </p></blockquote> </body>